LISTENER FOCUS: Adult 25-54, skews female, average age 39 – she is a successful, well educated, financially secure homeowner who plans for the future. Station listener's make over $75,000 annually and rank qualitatively high in a financial profile. They are most likely to have a post-graduate degree and are among the most motivated to get involved with their community.

UNIQUE POSITION: KINK is a name synonymous with quality programming, community involvement and heritage. From the carefully chosen songs to the reporting of news stories and information features, KINK is guided by a commitment to provide quality programming for Portland area listeners. Since 1968, KINK has forged a large following of Radio listeners by being "True to the Music". Staying the course for over 40 years is a claim that no other Portland FM station can make.

BEST FEATURE: "Lights Out," one of the most popular evening programs on Portland Radio, it has been a permanent fixture for evening Radio since the 70's. It airs every night Sunday-Thursday from 10 pm to midnight, featuring two hours of ambient and acoustic music that helps listeners unwind and relax. "TranceFormation" Saturday nights at 10 is two hours of musical treats that listeners simply want to hear. It's some of the most alluring music that has not found a home on Portland airwaves until now.

OTHER DETAILS: The KINK Community: KINK invites listeners to join an exclusive Internet membership club called the "KINK Community." Members have exclusive access to special contests, discounts and offers available nowhere else. Membership has increased to over 46,000 and is growing! Live On Line: To provide listeners a new way to listen to the station, KINK streams on line of its regular programming. The on-line service is gaining popularity with listeners, especially for at-work listening. Side Channels: On the station website, catering to listeners who are fans of special genres of music, KINK offers four side channels of specialty music: Acoustic KINK, KINK New Music Channel, Lights Out 24/7, and KINK Blues Room. KINK creates fun and exciting promotions on a regular basis to involve its listeners. As the Radio station that is True to the Music™, KINK builds many of its promotions around music.

5:30 AM - 10:00 AM

Dave and Sheila bring their wonderful chemistry to delight the morning drive listeners. A veteran in contemporary music, Dave Scott is the music master of the show. Award winning journalist Sheila Hamilton adds just the right amount of interesting news and life style information to round off the show.

10:00 AM - 3:00 PM

Steve Pringle is a native Portlander and music lover with over 6,000 albums in his personal collection. His two greatest achievements in life are being on air at KINK and memorizing every line of Spinal Tap.

3:00 PM - 7:00 PM

A staple on the KINK evening airwaves since the early 80's, Sean Marten has a deep passion for music, making him the perfect maestro for delving into KINK's vast music library.

KINK keeps listeners in tune and in touch, live and local around the clock, even after midnight when most stations are running automation to handle their programming. For those who work the night shift, they have Donna Negus to keep them company.